Coderhouse
The largest online education platform in Latin America, needed to completely redesign its product experience and launch a new MVP in just 4 months.
Figma, v0, Lovable, Linear
22 weeks
Ed-Tech - E-commerce
Product Owner
Product Designer
Developers
CEO
Challenge
The challenge was to reorganize complex learning flows, unify the visual language, and improve usability for thousands of active students — all while aligning closely with the CEO and development team.
Additionally, the redesign required integrating AI-powered solutions into the platform, while the product and teams were still learning how to leverage these new technologies effectively along the way.
Results
Designed 120+ end-to-end screens and flows in Figma.
Delivered the MVP on time (22 weeks), enabling the platform to go live as planned.
Improved navigation and user journeys across key flows (onboarding, course experience, payments).
Empowered the dev team with clean, documented flows that reduced iteration time.
Process
We conducted user interviews, heuristic analysis, technical exploration, and validation sessions. From there, we reimagined how to build a learning model tailored to each student.
We also integrated artificial intelligence to automatically review exams, providing constructive feedback on exercises, and introduced gamification elements to enhance engagement.
For design production, we first prototyped ideas in v0, validated them quickly, and then migrated them to Figma, where we worked within an existing design system (Shadcn).
This approach allowed us to save time by leveraging a solid foundation, which we later customized with Coderhouse’s brand identity — preserving the familiar look and feel students already trusted.
“In the coming days, we’ll take another step forward in the development of Coder 4.0 by finalizing an internal tool that allows us to create educational content in minutes — courses, workshops, complete learning paths — pulling the best from multiple sources without compromising the quality that ensures our students truly learn.”
Chris Patiño
CEO, Co-founder | Coderhouse
Conclusion
In conclusion, the process allowed us to combine research, validation, and technology to reimagine a more human and adaptive educational model. By integrating AI, gamification, and a solid design system, we ensured the experience is not only more efficient from a technical perspective but also more engaging, motivating, and consistent with the brand’s identity.
Product Owner
Product Designer
Developers
CEO