Designing digital products people love to use
Designing digital products people love to use
Product Designer & Creative Director
Product Designer
& Creative Director
Accepting new projects
“Pay attention to what users do,
not what the say.”
Jakob Nielsen
What often goes wrong 😕
What often goes wrong 😕
Products that don’t reflect the brand’s personality
Confusing interfaces that frustrate users
Features people don’t understand or use
Messy design processes that delay launches
Products that don’t reflect the brand’s personality
Confusing interfaces that frustrate users
Features people don’t understand or use
Messy design processes that delay launches
Work
Product Designer and
Art Director
Art Director
Art Director
Art Director
Art Director
with over ten years
of industry exeperience.
Currently working at
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
collaborating across teams
to build meaningful
digital experiences.
digital experiences.
digital experiences.
digital experiences.
digital experiences.
Product Designer and
Art Director
Art Director
Art Director
Art Director
Art Director
with over ten years
of industry exeperience.
Currently working at
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
collaborating across teams
to build meaningful
digital experiences.
digital experiences.
digital experiences.
digital experiences.
digital experiences.
Product Designer and
Art Director
Art Director
Art Director
Art Director
Art Director
with over ten years
of industry exeperience.
Currently working at
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
Natural Tech House
collaborating across teams
to build meaningful
digital experiences.
digital experiences.
digital experiences.
digital experiences.
digital experiences.
Skills
Skills
UI Design
Product Design
Social Media
Ads
Email marketing
Design Systems
Tailwind
HTML
CSS
Shadcn
IA
Design Sprint
Usability Testing
UX Research
Leadership
No-Code
+ More
+ More
+ More
Good design reduces risk.
Good design reduces risk.
Great design drives adoption.
Strong product design makes teams move faster, not slower.
If the product feels confusing, scattered, or stuck — it’s time to design with intention.
Great design drives adoption.
Strong product design makes teams move faster, not slower.
If the product feels confusing, scattered, or stuck — it’s time to design with intention.
Experience
Experience
Sr. Product Designer
Sr. Product Designer
Grupo Petersen - Natural Tech House
Grupo Petersen - Natural Tech House
Present
Present
Product Designer
Product Designer
Coderhouse
Coderhouse
Sep 2024 - Jun 2025
Sep 2024 - Jun 2025
UI Designer - UX Engineering Analyst
UI Designer - UX Engineering Analyst
Galicia Bank - Accenture
Galicia Bank - Accenture
Jul 2021 - Ago 2024
Jul 2021 - Ago 2024
Art Director
Art Director
Software Startup -Wolox
Software Startup -Wolox
Jan 2017 - Jul 2021
Jan 2017 - Jul 2021
Founder
Founder
French bulldog's community - BULLIES @bullies.tienda
French bulldog's community - BULLIES @bullies.tienda
Apr 2019 - Present
Apr 2019 - Present
Sr. Graphic Designer
Sr. Graphic Designer
United Airlines - Wunderman Cato Jhonson
United Airlines - Wunderman Cato Jhonson
Jan 2014 - December 2016
Jan 2014 - December 2016
Design Process
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?