Hello, I'm Ekaterina

Designing digital products people love to use

I’m passionate about improving digital experiences so they feel effortless, useful, and genuinely enjoyable.

Contact me

📍 Buenos Aires, Argentina

What often goes wrong 😕

Products that don’t reflect the brand’s personality
Confusing interfaces that frustrate users
Features people don’t understand or use
Messy design processes that delay launches

UX | Coderhouse 🚀

How do you redesign the largest online education platform in Latin America in just 4 months? I led the design of an MVP that restructured the entire user experience, improving usability, visual consistency, and critical learning flows.

View case study

Roadmap

22 weeks

Tools

AI, Figma

UX | Coderhouse 🚀

View case study

Roadmap

22 weeks

Tools

AI, Figma

UX | Coderhouse 🚀

View case study

Roadmap

22 weeks

Tools

AI, Figma

Branding | Wolox

My responsibility was to design and develop visual materials for all markets across multiple media platforms. As a team, our goal was to strengthen Wolox’s corporate image and create a positive, consistent brand presence both internally and externally.

View case study

Branding | Wolox

View case study

Roadmap

6 months

Tools

Adobe

Branding | Wolox

View case study

Other Works

A selection of projects I created for multiple brands, focusing on branding, social media design, and advertising creativity.
These works showcase my ability to adapt visual languages across different industries while maintaining consistency, aesthetic impact, and strategic communication.

Behance

Tools

Adobe CC Pro

Other Works

Behance

Tools

Adobe CC Pro

Other Works

Behance

Tools

Adobe CC Pro

Product Designer and

Art Director

with over ten years

of industry exeperience.

Currently working at

Natural Tech House

collaborating across teams

to build meaningful

digital experiences.

Sr Product Designer and

Art Director

with over ten years

of industry exeperience.

Currently working at

Natural Tech House

collaborating across teams

to build meaningful

digital experiences.

Product Designer and

Art Director

with over ten years

of industry exeperience.

Currently working at

Natural Tech House

collaborating across teams

to build meaningful

digital experiences.

Skills

UI Design

Product Design

Social Media

Ads

Email marketing

Design Systems

Tailwind

HTML

CSS

Shadcn

Design Sprint

Usability Testing

UX Research

Leadership

No-Code

+ More

“Pay attention to what users do,
not what the say.”

Jakob Nielsen

Experience

Sr. Product Designer

Grupo Petersen - Natural Tech House

Present

Product Designer

Coderhouse

Sep 2024 - Jun 2025

UI Designer - UX Engineering Analyst

Galicia Bank - Accenture

Jul 2021 - Ago 2024

Art Director

Software Startup -Wolox

Jan 2017 - Jul 2021

Founder

French bulldog's community - BULLIES @bullies.tienda

Apr 2019 - Present

Sr. Graphic Designer

United Airlines - Wunderman Cato Jhonson

Jan 2014 - December 2016

Creative Partner

Creative
Partner

Manuel Bagcheian

Design Process

What is your design process?

What tools and software do you use for UX design?

How do you measure the success of your UX designs?

Designing digital products people love to use

Designing digital products people love to use

What often goes wrong 😕

What often goes wrong 😕

UX | Coderhouse 🚀

UX | Coderhouse 🚀

UX | Coderhouse 🚀

Branding | Wolox

Branding | Wolox

Branding | Wolox

Other Works

Other Works

Other Works

Skills

Skills

“Pay attention to what users do, not what the say.”

Experience

Experience

Design Process

“Pay attention to what users do,
not what the say.”